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Exciting News: The Maximum Impact for Animals Tour is Back!


I’m thrilled to announce that the fourth iteration of the Maximum Impact for Animals Tour is just around the corner! Alongside my friend, Thomas Goodman, Executive Director of Plant Dining Partnerships, we’ll be journeying through the northeastern United States, speaking to hundreds of passionate animal advocates eager to learn how to maximize their effectiveness #ForTheAnimals.


Our route covers Maryland, Philadelphia, Hartford, New York City, and back to Philly again before returning to our home state of Virginia. Along the way, we’ll each be sharing insights in our areas of expertise.


My focus will be on empowering vegan activists and animal advocates to harness the power of social media to make a significant impact for animals in the digital realm. With over a decade of experience in social media and over 500 million views across platforms like Facebook, Instagram, and Twitter, I’ve seen firsthand how impactful digital advocacy can be. By teaching advocates the ins and outs of social media, I aim to help them maximize their influence.


Thomas Goodman, as the Executive Director of Plant Dining Partnerships, works tirelessly to bring vegan options to restaurants across the United States. He’s developed a playbook and set of recommendations to help other vegans introduce more plant-based options to their local establishments. During the tour, he’ll guide attendees on what to say and who to approach to make it happen.



We can’t wait to hit the road for the fourth installment of the Maximum Impact for Animals Tour. We hope to see you there!

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